Ozzmata

Denver Brand Strategy, Messaging and Graphic Design Agency

Capabilities

 

WE BUILD BRANDS WITH AN APPROACH THAT INSPIRES CONFIDENCE

A powerful brand brings a competitive advantage that’s as meaningful for your audience as it is essential for your culture and employees.

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CAPABILITIES

We help you discover, understand and develop the heart of your business and transmit your unique personality through all the ways that you interact with your audience. It takes courage to be original and stand out. With research and discovery, we build a foundation for creative solutions that inspire our clients to be bold and confident. Your business will be empowered to embody who you are and what you stand for. By personifying the heart of your business, you will build long-lasting relationships and make a deep connection with your audience.

MAKE A POSITIVE IMPACT ON YOUR BUSINESS AND OPEN THE DOORS TO OPPORTUNITY

Visual Identity

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Visual Identity

A component of the visual identity is one of the first points of contact your audience will have with your brand. We focus on creating a visual system that immediately engages your audience as well as builds meaningful associations over time. A tuned-in audience is crucial for a thriving brand.

1.1 LOGO SYSTEM

Logo Design / Logotype / Logomark / All logo variations delivered in a comprehensive logo kit

1.2 VISUAL SYSTEM

Typography / Color Palette / Imagery / Layouts / Graphic Elements

Collateral

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Collateral

From your business card, to a sales presentation, to your website – communicating clearly and being on brand makes a lasting impression. Every instance of communication is an opportunity to express your brand. Collateral that is consistent in quality and approach builds trust in your audience and confidence in your employees.

2.1 PROJECT LIST

Stationery / Brand Guidelines / Infographics / Pitch Deck / Presentations / Sales Materials / Marketing Collateral / Websites / Packaging / Signage / Newsletters / Annual Reports / Apparel

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Strategy

A foundation of purpose, vision, values and culture is essential in staying true to who you are as a company. Understanding the market, audience and competition will give you the insight necessary to set and achieve company goals and objectives. A detailed brand strategy will empower you to express your business in a way that is unique, believable and adaptable. We help establish a framework that will guide your brand both internally and externally.

Strategy

3.1 POSITIONING

  • Competitive Advantage
  • Context Statements
  • Differentiate
  • Brand Framework
    • Purpose
    • Vision
    • Mission
  • Personality
    • Core Values
    • Characteristics
    • Behaviors

3.2 MARKET RESEARCH

  • Competitive Analysis
  • Surveys
  • Focus Groups
  • Opinion/Validation Results

3.3 USER EXPERIENCE

  • Wayfinding
  • Digital Interface Navigation
  • Signage Systems

3.3 ADDITIONAL

  • Brand Audit
  • Rebrand Strategy
  • Brand Management
  • Asset Management
  • Employee Brand Engagement
  • Brand Unveiling and Rollout

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Editorial Design

Editorial is a powerful way to engage an audience through visual storytelling, informative content and up-to-date news and notes. We work with companies to publish compelling content across ever evolving print and digital platforms.

4.1 PROJECT LIST

Magazines / Newsletters / Annual Reports / Online Publications / Programs / Brochures / Blogs / Books / Newspapers

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Language

An engaging brand name, buzzword or call-to-action can mobilize an energetic audience. Words ignite a conversation, they build meaning and associations for an immediate impact. Use the power of brand language for awareness, interest and action.

5.1 PROJECT LIST

Naming / Tagline / Nomenclature System / Messaging Strategy / Copywriting

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Digital

In today’s technology driven world you have the opportunity to communicate with the consumer wherever they are. We develop digital solutions that pair engaging content with well executed interfaces – building brand recognition and leaving a lasting impression on your audience.

6.1 PROJECT LIST

Website Design / UI/UX / Website Development

PROCESS

At Ozzmata we don’t have a one size fits all approach. In a perfect world (with an open-ended budget) there might be a ‘proven’ process that works every time – but every business is unique and has unique branding needs. We listen to our clients, define clear goals and establish a process tailored exclusively for your project.

WE CREATE IN COLLABORATION

All that we do starts with you. We listen, learn and discover so we can help achieve your goals and build your vivid future.

VIEW OUR WORKCONTACT US

Ozzmata